The GoGoHares auction raises £409,600 for Break!

GoGoHares 2018

GoGoHares 2018 was presented by Break in partnership with Wild in Art.

Over the summer, 50 city sculptures formed the main trail with a further 18 moongazer sculptures across Norfolk in towns, villages and tourist attractions. In October the hares raised £409,600 for Break at the GoGoHares Auction!

The hugely popular GoGoHares trail started on Sunday 24th June and ran until Saturday 8th September.

On 11th October, the 50 city sculptures were auctioned off at the Forum in a LIVE auction. A further 9 County Hare Moongazers were auctioned online. Together the hares raised an incredible £409,600 for Break's Moving on Team across East Anglia, supporting vulnerable young people live independently after leaving the care system.

GoGoCreate, the education programme has enabled schools, nurseries and community groups to decorate their very own baby hare better known as a leveret. 164 leverets, joined the main trail and could be found in various locations including, intu Chapelfield, Castle Mall, the Forum, John Lewis and many independent shops and businesses.

The reason the 'Hare' sculpture was chosen was because it is a popular iconic subject for artists and can regularly be seen in the countryside of East Anglia. 50 was chosen as the number of city hares in recognition of Break’s 50th Anniversary in 2018. This is the third time Break has partnered with Wild in Art to present a major public art event.

GoGoHares was brought to Norwich with the help of supporting partners Aspiration Europe, The Beeston Group, intu Chapelfield and The Norse Group. The trail was also supported by the EDP, Norwich Evening News as media partners, Ridgeons as logistics partner, Jarrold as retail partner and TW Gaze as auction partner.

Maps were available in tourist information centres in the city and county and Break charity shops. Trail goers could even download the app 'GoGoHares 2018 Norwich' on iPhone and Android.

GoGoHares merchandise including, bags, tea towels, badges and postcards and the limited edition Emma Bridgewater 'Hare' mug can be bought from Jarrold, the Forum shop and some Break shops. *While stocks last.

Pablo the circus hare was not on the trail as he is giving you the chance to WIN him in a raffle. Tickets cost £10 with the winner being announced on 15th October 2018.

For more information on the trails, merchandise, competitions and the latest 'Hare' news, visit follow @GoGoHares2018 on Facebook, Twitter and Instagram. #GGH18.

We hope you enjoyed the trail! We enjoy seeing all your photos on social media #GGH18.


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